Empowering You to Achieve Financial Freedom
Who We Are?
At Lagos Financial, we know that financial freedom looks different for everyone. Whether you’re managing debt or growing your property investments, we’re here to guide you with expert advice and tailored solutions.
With over 17 years of experience, Lagos Financial was founded by Victor Lagos on the principles of transparency, trust, and empowerment.
We take the time to understand your unique goals and challenges, helping you make confident financial decisions that bring you closer to the life you want.
Our Vision: Financial Literacy for All
We believe that knowledge is the key to financial empowerment. Our vision is to not only guide you through financial challenges but to equip you with the knowledge and confidence to make informed decisions.
We see a future where everyone can confidently manage their finances, regardless of their starting point. Whether you’re buying your first home, expanding a property portfolio, or managing debt, we’re here to ensure you have the tools and understanding to succeed.
Our Mission
Your Financial Success, Our Purpose
Our mission is simple: to educate, empower, and inspire you to create financial freedom. We understand that achieving financial security can feel overwhelming, but with the right advice and strategies, you can transform debt into a valuable asset and realise your financial dreams.
We’ve built Lagos Financial around a commitment to providing honest, clear, and actionable guidance that helps you:
Optimise Your Finances
Whether it’s reducing liabilities, increasing assets, or finding the right loan, we help you align your finances with your goals.
Reduce Financial Stress
Achieve Lasting Freedom
Why Choose Us?
Personalised Guidance
17 Years of Expertise:
Trusted Network
Our network of trusted professionals shares our commitment to transparency and resourcefulness, ensuring you receive comprehensive support.
Core Values
Meet Our Team: Here to Support Your Financial Journey
Victor Lagos – CEO & Founder
Victor’s journey began at 19, diving into the world of finance with a passion for helping people make the most of their financial situations.
Today, Victor is not just a mortgage broker — he’s someone who understands the emotional and practical challenges of managing debt and achieving financial freedom.
“I know what it’s like to feel overwhelmed by debt,” Victor shares, “but I also know the joy of transforming that debt into wealth.”
Victor’s experience of clearing personal debt and building a portfolio of investment properties drives him to help others achieve the same. His focus has always been to provide more than just loans — he offers guidance tailored to each client’s unique journey.
“Whether you’re starting out or growing your investments, I’m here to help you leverage property for passive income and financial growth.”
Shelly Medina – Client and Growth Manager
Shelly’s passion for education and financial empowerment brought her to Lagos Financial.
“For me, it’s about sharing knowledge generously so that people can build their own financial future. It’s not just about amassing wealth — it’s about creating security, whether that’s paying off your forever home or investing for the long term.”
With 20 years of experience in banking, Shelly thrives on helping clients find tailored financial solutions that truly meet their needs.
“I love connecting with clients, understanding their goals, and crafting plans that work for them. It’s an honour to be part of their journey.”
Isoa Seru – Customer Success Manager
Isoa’s background in banking and lending in Fiji made joining Lagos Financial a leap into a whole new world.
“When I first started working with Victor, I had no idea how different the mortgage market was in Australia. But Victor’s passion and patience helped me learn everything I needed to know — and more.”
For Isoa, the work at Lagos Financial isn’t just about numbers.
“It’s about making a real difference in people’s lives. I’ve seen clients move from uncertainty to financial stability, and it’s incredibly rewarding to be a part of that journey.”
Giving Back: Supporting Causes That Matters
At Lagos Financial, we believe in giving back to causes that align with our values. We support charities focused on ending child slavery, uplifting disadvantaged communities, and helping those in financial hardship. Beyond financial advice, we are committed to making a positive difference in the world and encourage our team to support causes close to their hearts, ensuring our impact extends beyond the world of finance.
What Our Clients Are Saying
We’re proud of the trust and relationships we’ve built with our clients. Don’t just take our word for it — here’s what some of our clients have to say about their experience working with us:
Take the First Step Towards Financial Freedom
Your journey to financial freedom starts here. Our personalised strategy sessions are completely free — no hidden fees, no obligations. Let’s talk about how we can help you achieve your financial goals.